Rockbridge Outdoors

Rockbridge Outdoors—your source for hiking, cycling, paddling, and fishing in Lexington, Buena Vista and Rockbridge County, VA.


  • Brand Identity & Logo Design
  • Print & Digital Graphic Design


  • Brand Identity
  • Branding Guide & Collateral
  • Swag

Our Execution

Through our partnership with Redball Advertising, we had the opportunity to assist Lexington Tourism in creating a brand identity for their sub-brand, Rockbridge Outdoors. Our primary objective was to promote the outdoor activities and adventures that the Rockbridge area has to offer. We worked closely with our client to develop a unique brand identity, swag, and collateral that would resonate with their target audience.

Medallions Bandana

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